What does flexible study mean for me?
Studying at Swinburne Online gives you the freedom to study how it suits you. Learn when and where it fits in with your life and tailor your study journey to your own needs without giving up what’s important.
Personalised study journey
Set a study pace that work with what’s going on in your life. If you’re unsure about how much you can commit to, we can offer part-time options and the option of increasing your unit load as your progress. Interested in fast-tracking your studies? You also have the opportunity to complete up to 12 units per year.
Fit study around your life
You don’t have to put your life on hold to study. Prioritise what matters to you and fit study around family, work and personal commitments through a course that is flexibly designed for online learners.
Start when it suits. Swinburne Online offers multiple intake dates and flexible unit availability, so you can choose when you begin your studies or if you need to take a break.
Flexible study requires flexible support. As a Swinburne Online student, you’ll have support for extended hours, 7 days a week, with Student Advisors available to help with anything from tech support to research advice and dedicated online tutors in each of your units.
Your course structure
This is an example of a full-time study load. Whether you’re looking to fast-track your studies or prefer a part-time study option, Swinburne Online degrees flexibly fit around your study needs.
The Bachelor of Media and Communication – Advertising consists of 24 units, including five core units, eight Advertising Major units and 11 elective units.
You will complete a project-based unit that combines your theoretical knowledge with practical scenarios. You will have the opportunity to put your theory into practice with the ‘Professional Practice: Client and Agency Management’ unit. In a group, you will plan and develop operational plans for a workplace while developing your teamwork and project management skills.
Studying advertising with Swinburne Online is a unique opportunity. Our courses are at the forefront of industry and provide you with the practical skills to success come graduation. View all units in your bachelor’s degree.View All Units
How you'll learn
How you'll learn
Learning designed for online
Your study journey with Swinburne Online is tailored to the digital space. You’ll study in a dynamic virtual classroom environment, interact with your peers in the custom-built social platform, and receive support at the times you need it from advisors who understand studying online.
You’ll complete each of your units in Canvas, your online classroom, and guided through coursework by an online tutor with real-world experience in your field of study. Canvas is where you’ll access classes, assignments and discussion boards with your peers.
The Student Hub is your online campus, where you’ll access the support and resources to assist you throughout your study journey. From managing your course to technical support and library resources, you’ll find it all in one easy location.
Swinburne Online will be there for you each step of the way. From enrolment through to graduation, we offer extended, flexible support in each of your units and advisors to assist with anything from technical support to referencing and assignment tips.
Non-Year 12 entry
Completion or partial completion of an approved tertiary qualification (including diplomas, advanced diplomas, associate degrees and degrees) or equivalent. Additional performance criteria and prerequisite requirements may also apply.
Students admitted to the course with prior tertiary studies that satisfy part of the academic requirements of this course may be eligible for academic credit of up to 16 units.
Applicants without a formal qualification but with significant and relevant work experience and appropriate English language skills, or a suitable Special Tertiary Admissions Test (STAT) result, will be considered if they can demonstrate that they can undertake the course with a reasonable prospect of success.
Read our Applying and Enrolling FAQs.
The University may determine selection criteria and restrictions in respect of courses to apply in addition to these entry requirements.
Year 12 entry
Successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification.
- Applicants must meet the associated minimum ATAR score
- Units 3 and 4: a study score of at least 30 in English (EAL) or at least 25 in English other than EAL
If you are applying as an international student, please view the English Language Requirements.
The estimated annual fee for this course is $15,142*. This is based on completing eight 12.5 credit point units in one calendar year.
Commonwealth provided loans are available to assist eligible students to pay their course fees and there are a range of university, government and privately funded scholarships and prizes.
Course fees will be affected by a student’s unit selection and any credit awarded in recognition of previous academic experience.
This course is offered to domestic and offshore international students. Depending on your citizenship, you may be eligible for a Commonwealth Supported Place.
Domestic students also contribute to student services and amenities via an annual fee.
Swinburne Online connection to industry
Our advertising graduates work in a range of rewarding roles and industries. The Bachelor of Media and Communication – Advertising prioritises both practical theory and experience within your degree so that you can graduate with your foot already in the door. You will:
- Work on an advertising management and campaigns project
- Work with real small businesses or community groups
- Learn from industry leaders.
Plan, organise, direct and control advertising, public relations, sales and marketing activities within an organisation.
Plan and implement strategic advertising for all types of advertising channels.
Create visual communication for use in advertisements on digital devices and traditional media.
Develop television commercials and viral videos on behalf of a diverse range of clients.
Become the internal and external voice for a brand.