About this unit

Introduction to Business Information Systems aims to instil an appreciation of how technology can be used to assist business, without the technology becoming an end in itself. In particular, the unit aims to generate an awareness of the importance of information to decision-making and how to provide such information to ensure its usefulness to the decision makers. Students gain a strong foundation of business systems fundamentals and the influence of the Internet on business stakeholders; customers, suppliers, manufacturers, service makers, regulators, managers and employees.

Content

• Organisations in the digital economy
• Information Systems: their evolution to current role and purpose in business & society
• Strategic review of purposes of commercial business, organisational requirements for Information Systems
• Data and information management in the digital economy; Ethical, legal and security issues; Databases, and their importance to contemporary business
• Business processes: evolution and support of IS
• E-Commerce Networks and commercial internet applications
• IS to support business transactions & processes; Transaction processing systems, supply chain management, customer relationship management; enterprise systems
• IS to support managerial decision making, business intelligence, decision support, and knowledge management; the nature of IS management
• Information Systems requirements analysis; Information systems acquisition, development, and implementation

This unit is found in:

• Bachelor of Business With a Major in Logistics and Supply Chain Management
• Bachelor of Business With a Major in Management
• Bachelor of Business With a Major in Marketing
• Bachelor of Business With a Major in Sports Management
• Bachelor of Business With a Major in Business Administration
• Bachelor of Business With a Major in Accounting

About this unit

At the conclusion of this unit of study, the successful student will have acquired an understanding of key Marketing concepts and their application to modern business. This understanding of Marketing will also aid in the understanding of other disciplines in the Bachelor of Business/Commerce as well as providing a strong philosophical foundation for the vocational study of Marketing. In addition, students will have started the journey towards graduation and as such, this unit of study aims to provide students with opportunities to develop graduate attributes. This unit of study provides students with a series of learning opportunities designed to explore basic business and Marketing concepts from a variety of viewpoints including theoretical and applied perspectives.

Content

• An overview of marketing
• Marketing ethics
• The marketing environment
• Buyer behaviour
• Marketing information and research
• Segmentation, targeting and positioning
• Branding
• Goods and services
• Marketing channels and logistics decisions
• Integrated marketing communications
• Pricing

This unit is found in Bachelor of Business With a Major in Logistics and Supply Chain Management, Bachelor of Business With a Major in Management, Bachelor of Business With a Major in Marketing, Bachelor of Business With a Major in Sports Management, Bachelor of Business With a Major in Business Administration and Bachelor of Business With a Major in Accounting.

Unit code: ADV10001
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

The unit is designed to build understanding of the principles on which the advertising industry functions, and of advertising’s role in integrated brand promotion. Students will explore the relationship of key theories underlying effective advertising to core advertising practices. They will further apply these principles to given cases.

Content

• Principles of advertising; the notion of brands and advertising’s role in business and society; social and cultural perspectives of advertising; the advertising industry in Australia; principles of practice, regulation, the law and ethical considerations; and the challenges of advertising in the 21st century.
• Use of theories in strategic research and planning for advertising purposes such as understanding audience motivations, analysing advertising strategies, and recognising appeals to the consumer.
• Consumer use of print media/channels; integrated advertising campaigns; use of stereotypes and semiotics;
• Australian creativity and appeals in advertising.
• Creative ideas and concept presentation for print media/channels; copywriting basics, e.g. headlines, and principles of layout and design.
• Persuasive presenting; selling creative ideas; advertising ethics.

This unit is found in Bachelor of Media and Communication with a Major in Advertising.

Unit code: DDD10001
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit investigates the historical development of 20th century design as a creative, cultural and professional practice, exploring key designers, innovations and movements. Students learn how design has been historically practiced and how this informs today’s designers who utilise modern technology, materials and production techniques.

Content

Topics to be discussed may include:

• Modernism/post-modernism/contemporary design
• Design as political and social action
• Design, technology, progress and change
• Design principles, theories and significant figures
• Design, ideas and cultural production
  Internationalism/Regionalism/Globalism.

This unit is found in Bachelor of Design with a Major in Communication Design.

Unit code: MDA10001
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit aims to introduce students to textual analysis and cultural and social theories that include semiotics, language, narrative, discourse, and ideology by considering the way information is represented in the mass media. This enables students to acquire an understanding of media’s significant contribution to the formation of social and cultural attitudes. Students will also be introduced to some of the issues surrounding media ownership and production in Australia.

Content

• What are media?
• Media texts
• Audiences and representation
• Representing the refugees
• The public sphere and the Fourth Estate
• Ideology: reporting war and terrorism
• Television and reality
• Media industries
• Media spectacles
• Celebrating culture
• Post modernity
• Convergence

This unit is found in Bachelor of Media and Communication with a Major in Media Studies.
This unit is found in Bachelor of Media and Communication with a Major in Public Relations.
This unit is found in Bachelor of Media and Communication with a Major in Advertising.

Unit code: MDA10003
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit aims to introduce students to the major concepts and key debates in screen studies and provide students with the critical tools necessary to analyse a screen text. Students will develop an understanding of the histories and structures of screen industries with a particular emphasis on cinema and television. This unit will also facilitate greater student awareness of the relationship between screen texts, genre and society.

Content

• Form and Style
• Medium Specificity
• Defining Genre
• Genre and context
• Animation
• The Film Industry
• The Television Industry
• Screen Performers
• Screen Authors
• National Screen Cultures
• Screen in the Digital Age
• Realism and the Screen

This unit is found in Bachelor of Media and Communication with a major in Media Studies.

Unit code: MDA10008
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

Global Media Industries will compare worldwide trends in the design, marketing, and regulation of media products and services in sectors such as entertainment, telecommunications, journalism, and communication for development. Case studies of leading brands and innovative start-ups demonstrate how media organisations manage multinational operations and adapt content to local markets. Students will refine their skills in intercultural communication and explore how interest groups use media to influence public opinion on culturally sensitive issues such as immigration, religion, and terrorism. The unit aims to increase students’ employability in domestic, foreign, and international job markets by learning from the communication practices of diverse stakeholders in global media environments.

Content

• Governance, industry, and theoretical frameworks for conceptualising global media and communication
• Analysis of various media industries, global trends, and local contexts
• Case studies of media organisations and issues of global public communication

This unit can be found in

About this unit

This unit of study aims to provide a critical and analytical introduction to the Australian political system in an international context and the challenges it faces from globalisation, oppositional social movements and growing discontent among voters.

Content

Students will acquire a body of knowledge about the system of government in Australia in an international context. This will include the basic organising principles of the system, the institutions that express those principles and the processes by which voters elect representatives to transfer the people’s will into responsible government.

As students move through the unit, it will be apparent that the organising principles of the system do not always deliver their intended outcomes. By examining some contemporary political issues such as citizenship and republicanism, industrial relations, the role of political parties in expressing voters’ aspirations and the electoral system’s ability to deliver workable parliamentary repesentation, the unit will test the effectiveness of those principles and assess in general terms how the system is working. It also explores the reasons many citizens have turned away from institutional politics and engaged in political activism through social movements and other organisations in civil society.

The unit will offer a broad, long-term perspective against which students can analyse and interpret not just current policy issues, but the effectiveness of the whole system.

This unit is found in the following courses:

– Bachelor of Social Science With a Major in Criminology
– Bachelor of Social Science With a Major in Security and Counter Terrorism
– Bachelor of Social Science With a Major in Security and International Relations
– Bachelor of Social Science With a Major in Behavioural Studies

Unit code: POL10002
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

After completing this unit of study, students will have developed an understanding of the major institutions, events and issues in international politics; how political scientists analyse and explain international politics, and the major concepts and theories used in the study of international politics.

Content

The unit of study provides students with an overview of the development of world politics. It introduces analytical approaches to the subject and explores a broad range of contemporary issues. It deals with the politics of nation states, and the traditional diplomacy and security issues based on them. The unit of study also deals with the emerging structures of the global political economy and international organisations, and their impact on nation-states. While global in scope, the unit of study highlights many issues relevant to the conduct of Australian foreign affairs and trade policy.

This unit is found in the following courses:

– Bachelor of Social Science With a Major in Security and Counter Terrorism
– Bachelor of Social Science With a Major in Security and International Relations

The aim of this unit is to introduce students to basic principles, concepts, theories and research in social psychology, and to explore how this knowledge can be applied in real-world contexts such as the law, health, sports, the environment, education, and work.

Students who successfully complete this unit will be able to:

• Describe methods used in social psychology for the development of basic and applied knowledge
• Explain how social psychology theories apply to social issues and contexts
• Apply social psychological knowledge critically to real world problems
• Analyse social problems with the use of concepts and theories from social psychology
• Identify cultural and cross-cultural differences in the understanding of social issues

This unit is found in Bachelor of Social Science With a Major in Behavioural Studies.

Unit code: CAR10001
Duration: 6 weeks of content studied over a 12 week teaching period
Contact hours: 10 to 16 hours of study per week

About this unit

This unit of study aims to equip students with the skills, capabilities and experiences which will maximise their potential to secure employment and progress in their careers. It provides students with essential career development, planning skills and knowledge by concentrating on ’employability’ in the context of the world of work.

The design of this unit is focused on the development of capability to gain employment and progress careers by providing opportunities for students to critically reflect on skills and strengths and market themselves effectively online, in a resume and at job interviews.

Unit learning outcomes

• Reflect upon, analyse and communicate personal skills, attributes, strengths and values in a job readiness and career progression context.
• Analyse and summarise required skills and opportunities for employment in a chosen industry.
• Identify and demonstrate employability skills for job readiness and career progression.
• Develop and prepare a discipline-specific career path plan.
• Demonstrate an understanding of career theory, planning and management, and relevant industry and labour-market trends.

This unit can be studied as an elective with any bachelor degree.

• Business
• Psychology
• Education
• Social Science
• Design
• Media and Communication

Unit code: EDU10024
Duration: 8 weeks of content studied over a 12 week teaching period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit will equip students with necessary study skills to enable them to excel in their studies. It is aimed at students who have entered their course based on work experience or have not studied recently.This unit is designed to teach students academic skills such as research, essay writing, understanding the nature of academic argument, and critical thinking and written communication.

Unit learning outcomes

• Engage with and develop content knowledge related to the unit theme Contemporary issues in Australian family life.
• Draw on this content to develop key academic skills necessary for success in university study, including: managing time, identifying learning goals, planning and researching assignments, academic reading skills, documenting of sources.
• Understand the nature of an academic argument and critical thinking in university study, including the ability to analyse and evaluate a range of different textual resources.
• Identify the characteristics of effective written communication in academic contexts, and apply this knowledge to the preparation of a range of written assignments
• Reflect on and self-evaluate the strengths and weaknesses of one’s personal academic performance, including identification of strategies for future development.

This unit can be studied as an elective with any bachelor degree.

• Business
• Psychology
• Education
• Social Science
• Design
• Media and Communication

Unit code: EDU10005
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit focuses on contemporary and historical Aboriginal and Torres Strait Islander cultures, identity, languages, histories, status, challenges, contributions and perspectives. Their impact on Australian society in general will be discussed. Particular attention will be paid to the implications for teaching not only Indigenous children but all children. The roles of early childhood professionals in bringing about reconciliation in a post-apology Australia are explored. This knowledge and understanding contributes to graduates’ cultural competence and promotes culturally inclusive teaching practices based on sensitive and informed relationships. Understanding the history and experience of Australia’s first people is essential in understanding the Australian community and its systems, including education. Students examine educational outcomes for all children, including Indigenous children.

Content

• History and culture of Australia’s first nation Aboriginal people
• The positioning of Indigenous and traditional education systems within the nation state
• The impact of colonisation and issues related to the retaining and maintaining Indigenous and traditional knowledge through education
• The role of international organisations in protecting, preserving and maintaining Indigenous and traditional education systems
• Current and past contributions of Indigenous people
• Contemporary contexts for Indigenous people
• Reconciliation and its implications for teachers
• Anti-Bias Curriculum
• Contemporary research into cross-curriculum dimension of Indigenous perspetives
• Integrating authentic Indigenous studies in the curriculum
• Indigenous perspectives and pedagogy in and Implications for teaching not only Indigenous children but all children.
• Information Technology and Indigenous people
• Roles of teachers in supporting reconciliation in a post-apology Australia

This unit is found in Bachelor of Education (Early Childhood) and Bachelor of Education (Primary).

Unit code: EDU10002
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit aims to help students understand the meaning of literacy and multiliteracy and introduces them to theories of literacy development and learning. Students will consider how the skills of reading, writing, listening, speaking, viewing and representing experiences develop and will begin to relate them to the teaching of such skills.

Content

• What is literacy?
• What is multi-literacy?
• Theories of literacy
• Theories of language development: behaviourist, nativist, interactionist , cultural-historical
• How language and literacy develop
• Culture, language and oral traditions
• Components of language: phonology, semantics, grammar, morphology, pragmatics
• Multi-lingualism
• Contemporary research into literacy development
• Technology, multimedia and literacies
• Working with families to support language development

This unit is found in Bachelor of Education (Early Childhood) and Bachelor of Education (Primary).

Unit code: EDU10003
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit aims to familiarise students with mathematics in an educational context and beyond. Students will understand the difference between ‘mathematics’ and numeracy, and the implications of this on teaching and learning. Students will be introduced to the wonders that mathematics present in our everyday lives, and how these can be utilised in educational contexts. This unit will also briefly look at how children develop mathematical thinking. Students will consider what mathematics is and how it is learnt.

About this unit

• Mathematics vs numeracy
• Mathematics vs numeracy in learning environments (are we preparing children with adequate numeracy skills?)
• The Golden Ratio, Tessellations, Spirographs, Oragami
• Thinking mathematically
• National Curriculum content
• Relation to maths in the world
• Theory of children’s development related to maths
• Maths as a real world subject
• Overcoming maths anxiety
• Becoming engaged and enthusiastic about mathematics and numeracy
• Problem solving skills related to numeracy
• The Origins of number and base 10 counting system
• Numeracy, Mathematics and ICTs
• Contemporary research into teaching and learning mathematics

This unit is found in Bachelor of Education (Early Childhood) and Bachelor of Education (Primary).

Unit code: EDU10006
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

In this teaching and learning unit students explore a range of contemporary perspectives and contexts that impact education and the work of educators. The role of the teacher in an era of rapid change and emerging technologies is considered and the evolving function of education in society. Students are encouraged to articulate their own vision of education appropriate for the 21st century.

Content

• What is 21st century learning?
• What does it mean and how and why is it different.
• Personalised learning and the autonomous learner
• Teachers building learning around the needs of children, rather than learners conforming to the system
• New views of equity, diversity and inclusivity: Diversity needs to be recognised as strength and be actively fostered to encompass everyone’s variations, differences, cultures and backgrounds.
• Curriculum that uses deep knowledge: curriculum in early childhood and primary education that is designed to create knowledge rather than acquiring it through a content transmission approach.
• Rethinking learners and teachers roles
• Moving beyond seeing learning in terms of being student-centered or teacher-driven and instead to think about how learners and teachers would work together in a knowledge-building, learning environment.
• A culture of lifelong learning
• Twenty-first century educational thinking requires teachers (as well as students) to see themselves as lifelong learners, able to adapt to changing educational circumstances and changing groups and needs of students.
• Future oriented education, leadership and innovation: skilled leaders; expert teachers; collaborations; advocates for change; shared exemplary practice; holistic approach; culture of continuous learning and innovation; new technologies; Developing a vision.
• The role of new technologies: how technologies that have transformed our jobs, our homes, and our lives, can also transform our schools. Multiliteracies.
• Technology in practice: key trends and emerging technologies that can be used in teaching and learning
• Global perspectives and social change: globalisation and a dynamically changing global world – the impact on education.

This unit is found in Bachelor of Education (Early Childhood) and Bachelor of Education (Primary).

Unit code: STA10003
Duration: 1 Teaching Period
Contact hours: Recommended 10-12 hours of study per week
About this unit
This unit provides students with the necessary skills to carry out independent statistical investigation and an awareness of the assumptions and limitations involved with the generalisation of the results of such investigations. Students are expected to summarise data, identify research questions, determine and identify appropriate research designs, analyse the data using the statistical package SPSS for Windows and interpret the results in a report writing format.
Content
Critical thinking in statistics
Reporting information about a single variable
The theory behind significance testing
Research design
Inferential Statistics – reporting on the relationship between pairs of variables (t-tests, Pearson’s correlation and the chi-square statistic)
This unit is found in Bachelor of Psychological Sciences.

Unit code: COM10003
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit will introduce fundamentals of communication and learning in an online environment. Students will gain increased capability in a range of skills such as online written communication, collaboration in individual and group work, and critiquing and analysing a variety of information sources. Students will be encouraged to draw on their own understanding and experience while contributing and sharing ideas with peers.

Content

• Social media and communication technologies
• Models of online communication
• Current and evolving learning theories
• Identifying and evaluating sources of knowledge
• Critical analysis skills
• Referencing and attributing sources
• Creating and publishing in the online environment
• Strategies for reflecting on your own and others work

This unit is found in:

• Bachelor of Media and Communication with a Major in Media Studies.
• Bachelor of Media and Communication with a Major in Public Relations.
• Bachelor of Media and Communication with a Major in Advertising.
• Bachelor of Social Science with a Major in Criminology.
• Bachelor of Social Science with a Major in Behavioural Studies.
• Bachelor of Social Science with a Major in Security and International Relations.
• Bachelor of Social Science with a Major in Security and Counter Terrorism.
• Bachelor of Psychological Sciences.
• Bachelor of Education (Early Childhood).
• Bachelor of Education (Primary).