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Online unit

Digital Communities

Overview of the unit

Unit code: MDA20009
Duration: 1 Teaching Period
Contact hours: Recommended 8 hours of study per week

About this unit

This unit aims to help students identify the areas of social media which are central to our understanding of ourselves as part of various digital communities; critically analyse social media using contemporary media theories; and critically discuss of the impact of social media on our cultural, social, political and economic communities. Students will collaborate with peers in the production of a digital presentation on a contemporary issue in the area of social media, and develop and maintain a weekly blog for the purpose of critical social commentary.

Content

  • How key social theories can be used to explore digital communities
  • The impact of digital media on social, economic and political practices
  • The relationship between digital media use and identity formation
  • Strategic, creative and productive uses of social media tools
  • The impact of different social media platforms and contexts on both local and global experiences and relationships

This unit is found in Bachelor of Media and Communication with a Major in Media Studies.