100% Online
100% Online
Learning Mode
Undergraduate
Qualification
3 years full-time
Duration
Mar, Jul, Nov
Start Dates
24
Units
$2,174*
Fees Per Unit
As one of the very few universities to offer an online advertising degree, Swinburne gives you the opportunity to learn from industry leaders. You will understand how to design, create and deliver content and campaigns with impact and gain the practical skills you need to excel in a range of roles in the dynamic and ever-changing advertising industry.
The Bachelor of Media and Communication with a major in Advertising has a special focus on digital advertising and will equip you with the tools to excel in digital and traditional copywriting, online advertising trends, planning online and traditional campaigns, and communication strategy.
Our graduates are ready to work in a diverse range of settings, including agencies, large corporate organisations, small businesses, not-for-profit and government departments.
‘The support from Swinburne Online services and teachers helped me immensely, offering student study support, extensions and checking systems that all helped me gain confidence in my abilities and to keep going.’
Sharyn, Swinburne Online graduate
Dreaming of a career in Advertising? Advertising roles are expected to increase by 11.4% in the next 5 years. (SEEK 2026)
Our Media and Communications courses have ranked in the Top 250 by the QS Top Universities Rankings for 2025.
Our Media and Communications courses have ranked in the Top 250 by the QS Top Universities Rankings for 2025.
To be awarded the Bachelor of Media and Communication with a major in Advertising you must complete 24 units in total made up of:
Each year is split into 3 Teaching Periods (13 weeks per Teaching Period). You can choose to study full-time or part-time depending on your preference.
Have a look at our available electives to make your course your own.
Applicants are required to meet one of the following minimum entry requirements:
Want to discuss your eligibility for the Bachelor of Media and Communication with a major in Advertising? Get in touch with our course consultant team on 1300 069 765 to discuss more today!
If you have completed recent prior studies you may be eligible to request course credit or subject exemptions to reduce the duration and cost of your program.
Credit for prior learning evaluates your previous studies related to your chosen subjects.
This is assessed on a case by case basis, where every applicant is assessed individually.
To learn more and explore your potential credit for prior learning, get in touch with our Course Consultant team on 1300 069 765 to discuss your options!
We have plenty of resources to help you! Visit our Applying and Enrolling FAQs or chat with a Course Consultant for advice on your specific situation.
Applicants are required to meet one of the following minimum entry requirements:
Want to discuss your eligibility for the Bachelor of Media and Communication with a major in Advertising? Get in touch with our course consultant team on 1300 069 765 to discuss more today!
If you have completed recent prior studies you may be eligible to request course credit or subject exemptions to reduce the duration and cost of your program.
Credit for prior learning evaluates your previous studies related to your chosen subjects.
This is assessed on a case by case basis, where every applicant is assessed individually.
To learn more and explore your potential credit for prior learning, get in touch with our Course Consultant team on 1300 069 765 to discuss your options!
We have plenty of resources to help you! Visit our Applying and Enrolling FAQs or chat with a Course Consultant for advice on your specific situation.
*Note: Unit fees may change each year.
There are several ways to help manage your course fees:
Please contact our Course Consultant to find out if you’re eligible for financial support.
There are a variety of Swinburne Scholarships to help reduce your costs.
Scholarships are available for both new and current students.
Aboriginal & Torres Strait Islander Student Scholarships
There are a range of scholarships available to support Indigenous students in minimising the costs of study materials, accommodation, relocation and more.
How it works:
1. Check eligibility
2. Gather the relevant documentation
3. Produce a personal statement
4. Obtain your references
5. Apply online here
Please contact our Course Consultant to find out if you’re eligible for Swinburne Scholarships.
Credit for prior study:
Services & amenities fee:
For more details on scholarships and financial support, visit the Swinburne website or speak with our Course Consultant team today!
Let’s take a look at the wide range of roles you can pursue with a Bachelor of Media and Communication with a major in Advertising (average annual salaries via Seek):
Coordinate the creation, production, and placement of advertising materials across various media, both online and offline. Work with internal teams and external clients, ensuring campaigns are executed effectively and meet deadlines.
Coordinate the creation, production, and placement of advertising materials across various media, both online and offline. Work with internal teams and external clients, ensuring campaigns are executed effectively and meet deadlines.
Develop and execute advertising campaigns that effectively promote products, services, or brands. Generate creative ideas, craft compelling messages, and oversee the production process across various media channels.
Develop and execute advertising campaigns that effectively promote products, services, or brands. Generate creative ideas, craft compelling messages, and oversee the production process across various media channels.
Develop and implement communication strategies for organisations, aiming to enhance their reputation and build positive relationships with stakeholders. This role involves developing communication plans, creating content, managing media relations, and sometimes handling crisis communication.
Develop and implement communication strategies for organisations, aiming to enhance their reputation and build positive relationships with stakeholders. This role involves developing communication plans, creating content, managing media relations, and sometimes handling crisis communication.
This bachelor’s degree offers a flexible, industry-connected education with a strong practical focus, designed to prepare you for a successful career in advertising and communications..
Each degree is thoughtfully designed for online learning, ensuring your experience is fulfilling and supported. At Swinburne Online, we want to ensure that your journey with us is a success. Our team of academic and online experts have developed engaging, media-rich course materials using cutting-edge digital technology and advanced teaching resources.
Canvas is where all your classwork will take place. You’ll experience engaging lectures, tackle assignments, and connect with others on lively discussion boards. All within an easy-to-use platform. Stay on top of your progress, plan your studies with ease, and set your own pace — whether you want to fast-track your degree with up to 12 units a year or take it slow with part-time study. It’s all about balancing your studies with the rest of your life!
You are supported at every stage of your journey with Swinburne Online, from enrolment and your first day through to graduation. Our dedicated teams are here to help you stay on track, feel confident, and succeed in your studies.
Support tailored to you:
With ongoing access to support, tools, and resources, you are never studying alone with Swinburne Online.
Indigenous Student Services
Access opportunities. Get tailored support with your studies. Thrive as an Indigenous student with the team at the Moondani Toombadool Centre.
Moondani Toombadool means ‘embracing teaching and learning’ in the Woiwurrung language of the Wurundjeri People. Established in 2018, the Moondani Toombadool Centre (MTC) handles all Aboriginal and Torres Strait Islander matters at Swinburne. This includes governance, student services, teaching and learning, research, staff, culture and engagement. Student services include but are not limited to:
Download a course guide
The suite of Swinburne Online Business degrees provides students with the opportunity to forge connections within the industry. Students hear from industry leaders and work with real-life clients with demonstrated experience within their respective fields, such as SEEK.
