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Apply Today Course Guide
Online course

Bachelor of BusinessWith a Major in Sports Management

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Course guide

For a closer look at what you’ll do in this course and where it can take you, fill out this form to get your free PDF course guide.

* These fields must be completed

  • Qualification

    Undergraduate

  • Duration

    3 years full time or equivalent part time

  • Units

    24

  • Start Date

    Mar, Jul, Nov

Overview of the course

Business

Bachelor of Business

With a Major in Sports Management

Watch

You don’t have to be a former athlete to become a sports industry professional. Gain a Bachelor of Business degree with a Major in Sports Management with us, and you will have the skills to work in a diverse range of sports-related business, management and marketing roles.

You will learn how to manage sporting clubs and facilities, organise events, and develop community initiatives that promote healthy living.

Taught by industry professionals, the degree gives you an understanding of the financial, administrative and legal aspects of sports management.

You’ll graduate with a specialised skill set that equips you to work in all corners of this energetic industry, including sports events, player management, sponsorship and community development.

What are the entry criteria?

Non-Year 12 entry

Completion or partial completion of an approved tertiary qualification (including diplomas, advanced diplomas, associate degrees and degrees). Additional performance criteria and prerequisite requirements may also apply.

Students admitted to the course with prior tertiary studies that satisfy part of the academic requirements of this course may be eligible for academic credit.

Applicants without a formal qualification but with significant and relevant work experience and appropriate English language skills, or a suitable Special Tertiary Admissions Test (STAT) result, will be considered if they can demonstrate that they can undertake the course with a reasonable prospect of success.

Read our Applying and Enrolling FAQs.

The University may determine selection criteria and restrictions in respect of courses to apply in addition to these entry requirements.

Year 12 entry

Successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification.

VCE Pre-requisites

  • Applicants must meet the associated minimum ATAR score
  • Units 3 and 4 – a study score of at least 30 in English (EAL) or at least 25 in English other than EAL

If you are applying as an international student, please view the English Language Requirements.

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  • Career opportunities
  • What you will learn
  • General Manager

    Establish business objectives and put procedures in place to meet them.

  • Sporting Club Manager

    Oversee the operations of a sporting club, and manage its growth and development.

  • Events Manager

    Build a company’s presence through various event channels.

  • Sponsorship Manager

    Generate leads and partnership opportunities for a brand, player or club.

  • Sports Media

    Understand the relationship between sport, the media and business operations.

  • Sports Culture

    Learn about the history of sport in and the role it plays in Australian culture.

  • Event Management

    Plan and manage events, and accurately assess if they achieve key business objectives.

  • Sports Marketing

    Explore how marketing can grow a sporting club, organisation or brand.

  • Facility Management

    Learn how to manage the operational aspects of a sporting and recreational facility.

Why study with Swinburne Online?

  • Internationally recognised qualification

  • Ranked among the top 3% worldwide

  • Learn from industry professionals

  • Graduate with an industry standard qualification

Why study with us

Support for you

Everyone has questions from time to time. So whether you need help with an assignment or have a technical issue, there’s always someone you can talk to.

We know your day doesn’t always begin at 9am and finish at 5pm, so we’ve extended our support hours to ensure you can get the answers you need when you want them. Our dedicated team of tutors and support staff are on-call to help you, seven days a week.

Student Support

7-day Support.
Extended Hours.

Read more

Apply Today

Start your application online or speak to a Course Consultant on 1300 110 146.

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